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The 1890s marked a revolution in women's fashion. During the 1890s, Americans were able to afford more clothing per capita than ever before, and a greater variety of clothing was available. Women also had a greater freedom in their attire and more independence about what they wore. The dictates of fashion were significantly more lenient, and there was a greater demand for plain, functional clothing. Swimming, biking, and tennis, plus a number of other sporting activities, prompted a larger variety of active wear for women. Bicycling, considered the great emancipator of women, allowed women to don reform dress - i.e. shorter skirts and bloomers. Catalog shopping boomed with Rural Free Delivery Service in 1896, and companies like Montgomery Wards and Sears and Roebuck cashed in on mail-order shopping. Sewing was simpler and patterns more available, but readymade clothing was significantly more abundant.

What type fashion do you see in your historic image?

Women's Clothing
Women's Hats
Women's Hairstyles
Women's Fashion Accessories
Men's Clothing
Men's Hats
Men's Hairstyles
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